Dec 09, 2025

3 Ways FieldView’s Data-Driven Farming Tools Can Boost Your Bottom Line

Maximize your farm’s ROI with data-driven farming. Learn how digital tools turn field data into profit.

Two people at a cluttered office desk reviewing crop maps on a tablet, surrounded by agronomy papers, books, and a laptop.

Data-driven farming is transforming how growers make decisions and manage their operations. FieldView™, Bayer’s digital farming tool, is a business tool for your farm, just like your seeder or combine.  And just like modern farm equipment with variable rate technology, FieldView can boost your bottom line. 

 

 

Digital tools have come a long way since the earliest innovations in agriculture - from the first irrigation systems to today’s satellite-guided equipment. Farming has always evolved alongside technology, and data-driven tools are the latest chapter in that story.

 

Here’s what Niko Mayer of Langham, SK has to say about the role of FieldView in their operation: “We use FieldView for every operation on the farm. Input costs are a big factor for us, so FieldView is important for prescription maps, for putting down fertilizer where we actually need it. Our goal is input costs down and yields up.”

 

Here are three ways Niko Mayer and other FieldView users are using the program to boost their bottom line.

 

One: Optimize Input Use with Data-Driven Insights

Practically all modern farm equipment includes variable technology and digital capability. Equipment of any colour can “talk” to FieldView so you can use that variable rate to make better decisions about what crop inputs to apply in what amount. 

 

With the benefit of FieldView’s historical data, you can look back to see if that extra fertilizer or fungicide application truly made a difference to the bottom line. In other words, as Niko Mayer says: “FieldView helps us put our money where we need it.”

Two: Improve Decision Making with Farm Data Management

FieldView can help you determine not only what to apply to your crop but when. With crop staging guides and up-to-the-minute weather forecasts and conditions on your FieldView screen, you’ll know better than ever if, for example, you’re planning to apply a canola fungicide at the optimum flowering stage. That adds up to maximum impact for your crop protection investment. Good farm data management practices mean your information is stored, organized, and ready to guide your input plans.

Three: Enhance Operational Efficiency Using Digital Farming Tools

When you’re farming more than 10,000 acres, making sure that you’re operating as efficiently as possible is critical. Niko Mayer understands that. With FieldView’s mapping feature, for example: “If you have a new operator in the field for the first time, he can find out where the field is and its history without leaving the cab.” That saves time and fuel, no matter what the size of your operation. 

 

Using digital farming tools allows you to make more informed management decisions. FieldView and other digital farming tools don’t just improve efficiency. They help connect farmers to a wider network of innovation. Data-driven farming is transforming how growers collaborate, share insights, and strengthen the entire agricultural community, as explored in this piece on digital farming impact and outreach.

Marking Fields with Digital Pins

With so many acres to cover, Mayer says he can drop a digital “pin” onto a map when he’s seeding or spraying. “With three combines on the go, that helps us to locate rocks” that may complicate harvest in low-lying crops such as pulses, according to Mayer. 

 

Mayer’s team gains on operational efficiency just by keeping track of what’s going on in the field. “With the number of acres we seed, we would forget what we did on any field. With FieldView, that’s not a problem.” This kind of data-driven farming approach helps ensure every dollar you spend on inputs contributes to your bottom line.

 

If you’re signed up to FieldView but haven’t gotten much traction yet, Niko Mayer has some advice: “Don’t be afraid of new technology. FieldView is super, super easy to use.”  Indeed, FieldView will make it easier to manage your operation while saving time – and boosting your bottom line.

 

Ready to put data-driven farming to work on your operation? Explore our FieldView Resource Centre or call 888-924-7475 to learn how our digital farming tools can help you make smarter decisions and boost your bottom line.

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